Blog
What is Conversion Tracking in Google Ads for Dentists?
One of the fundamental elements of a successful online advertising strategy is "Conversion Tracking" in Google Ads. Understanding the intricacies of online advertising is important for dental practices looking to grow their patient base. But what exactly is conversion tracking, and how does it...
Understanding the Power of Digital Impressions and Social Media
In the digital age, where nearly every aspect of our lives is influenced by the online world, understanding the power of digital impressions and social media is crucial for individuals and businesses alike. At EOS Healthcare Marketing, we will dive into the fundamental concepts of digital...
How SEO Generates a Return on Investment for Dental Practices
In today's digital age, where consumers turn to the internet for virtually all their needs, having a strong online presence has become imperative for businesses across industries. This holds true for dental practices as well. As the competition in the dental industry continues to grow, the ability...
Social Media Content For Dental Practices
Social Media Content For Dental PracticeCreating engaging content for social media profiles is an excellent way to expand your online presence. Other benefits include keeping patients up-to-date with your practice and having the opportunity to share important tips to keep patients on top of their...
SEO For Dentists
SEO For DentistsGone are the days of just putting up a website and updating it as needed. Your website needs search engine optimization to appear in search results online. SEO helps search engines like Google understand what your website is about, who to show it to, and when. Here’s what you...
Where is the Best Place To Open A Dental Practice?
Where is the Best Place To Open A Dental Practice?You’ve decided to open up your own dental practice! But where should you choose to open your doors? The location of your dental practice is a crucial factor in its success. Investing in the wrong area could mean difficulty getting the type of...
Social Media Tips For A Brand New Dental Practice
Social Media Tips For A Brand New Dental PracticeYou’ve opened a new dental practice. Now how do you get the word out to your local community? Social media is a great way to connect with current patients and prospective patients alike. The best part about social media marketing is that it can be...
What is a Viability Study?
What is a Viability Study?You know the ins and outs of dentistry and how to best serve your patients. But how do you find patients looking for a new dental provider? To be successful, you have to understand your market before opening your doors. A viability study is a data analysis that helps you...
How To Start A Successful Dental Practice
How To Start A Successful Dental PracticeOpening up a new practice goes beyond finding a space and buying dental equipment. A good business plan includes budgeting for marketing. Even if your new practice has the latest technology and offers a high-quality experience, nobody will know about it...